PHOENIX, Mar 7, 2012 /PRNewswire around COMTEX/ –
Life for highway warriors can be difficult, as revisit business transport can awaken feelings of shame in even a many eager traveler, according to a new consult from Best Western International and Wakefield Research.
Sixty-two (62) percent of surveyed business travelers indicated they feel guilty while roving for business and some-more than two-of-every-three guilty business travelers pronounced they knowledge distress about being divided from desired ones.
While work transport leads to shame for many, these travelers are assuaging those feelings by cashing in their faithfulness points for destiny transport with family and friends. In fact, 67 percent of business travelers collecting faithfulness points have cashed in transport points in a past year. One out of 4 (24 percent) of those travelers splurged on a regretful getaway, while scarcely half of those travelers (47 percent) who are parents, treated a family to a vacation regulating faithfulness points.
“As someone who’s on a highway for some-more than 150 nights any year, we commend a significance of feeling that I’m operative towards spending peculiarity time with my family by clever faithfulness programs and a liberality knowledge that creates any outing value it,” pronounced Dorothy Dowling, comparison clamp boss of selling and sales for Best Western International. “We’re committed to creation Best Western Rewards one of a many inexhaustible rewards programs and ensuring business travelers are means to acquire giveaway nights faster to suffer destiny transport practice with family and friends.”
Additional highlights from Best Western’s new business transport consult include:
Missing family events is tough. The biggest emanate for those who indicated they knowledge shame is blank special events during home (42 percent of those surveyed), from birthdays to anniversaries.
Healthy habits are tough to hang to. Thirty-five percent of business travelers feel guilty about eating diseased or not removing adequate practice while roving for work.
Business transport has a rewards. Seeing new places is a thing business travelers suffer many about roving for work followed by assembly new people. The same can't be pronounced for a food. Fewer than one in 10 (9 percent) travelers believes experiencing new food and restaurants is a a many beguiling or rewarding partial of a business trip.
Business travelers can't do but certain amenities. High-speed Internet is a many critical hotel amenity with 71 percent of travelers observant it is many important, followed by breakfast (51 percent).
Business travelers are savvy with faithfulness programs. Almost 40 percent of those surveyed go to 3 or some-more transport faithfulness programs.
Best Western is also looking to assistance spin guilty travelers into transport heroes with a “Be a Travel Hero” Facebook graduation this spring. The graduation rewards business transport heroes for their time on a highway divided from friends and family, enlivening Best Western Rewards members to build a practical vacation on Facebook for their family and friends for a possibility to win a grand esteem dream vacation. Other good prizes for participants embody Best Western Travel Cards and MasterCard Gift Cards adult to $500 in value, Avis let automobile vouchers and AAA/CAA memberships.
“While several hotel brands have in new years decreased warranted points per night or increasing giveaway stay indicate emancipation levels, we have always finished what’s best for a Rewards members and not practiced indicate levels,” pronounced Tammy Lucas, handling director, selling programs during Best Western. “We continue to demeanour for innovative ways to prerogative a hundreds of thousands of nightly guest so that any can feel like a superhero for their family when on a road.”
To learn more, revisit facebook.com/bestwestern.
Survey Methodology The Best Western Business Travel Survey was conducted by Wakefield Research (
www.wakefieldresearch.com ) among 500 U.S. business travelers between Feb 6th and Feb 9th, 2012, regulating an email invitation and an online survey. Results of any representation are theme to sampling variation. The bulk of a movement is quantifiable and is influenced by a series of interviews and a turn of a percentages expressing a results. For a interviews conducted in this sold study, a chances are 95 in 100 that a consult outcome does not vary, and or minus, by some-more than 4.4 commission points from a outcome that would be performed if interviews had been conducted with all persons in a star represented by a sample.
ABOUT BEST WESTERN INTERNATIONAL, INC. Best Western International, Inc., headquartered in Phoenix, Ariz., is a secretly hold hotel code done adult of some-more than 4,200* BEST WESTERN®, BEST WESTERN PLUS® and BEST WESTERN PREMIER® hotels in some-more than 100* countries and territories worldwide. Now celebrating 66 years of hospitality, Best Western welcomes hundreds of thousands of guest nightly. Best Western provides a hoteliers with tellurian operational, sales, selling and promotional support, and online and mobile engagement capabilities. More than 13 million travelers are members of a brand’s award-winning faithfulness module Best Western Rewards®, one of a few programs in that members acquire points that never end and can redeem during any Best Western hotel worldwide. The brand’s partnerships with AAA/CAA, racecar motorist Michael Waltrip, and Harley-Davidson® yield travelers with sparkling ways to correlate with a brand. Best Western in 2011 was named AAA’s and CAA’s Hotel Partner of a Year and bestwestern.com was named a 2011 Compuware Best of a Web Gold endowment winner. For some-more information or to make a reservation, greatfully revisit bestwestern.com.
*Numbers are estimate and can fluctuate.
CONTACT: Heather Briganti Meghan Lee
Best Western International Allison Partners
(602) 957-5752 (415) 277-4901
heather.briganti@bestwestern.com bestwestern@allisonpr.com
SOURCE Best Western International, Inc.
Copyright (C) 2012 PR Newswire. All rights reserved
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